Deacons starts its operations as a Marks & Spencer franchise.
Signing of a distribution agreement with Woolworths.
Signing of a Franchise agreement with Woolworths.
Launch of the first fully owned Deacons brand – 4U2.
Private placement and rights issue of Ksh. 144.8M to finance refurbishment, expansion of store network and launch of new brands.
Launch of the Mr Price and Mr Price Home brands in Kenya.
Commencement of operations in Tanzania.
Launch of the Second Deacons owned brand – Angelo.
Commencement of operations in Uganda with the Mr Price brand.
Public offer that raised KSH 800M.
Company shares start trading OTC.
Store footprint - 23 stores.
Deacons commences operations in Rwanda and launches Babyshop in Kenya.
Deacons signs a joint venture agreement with Woolworths.
Store footprint – 20 stores.
Launch of the Bossini brand in Kenya.
Store footprint – 25 stores.
Completion of exit from Woolworths.
Launch of 2 new stores in Uganda.
Store footprint – 31 stores.
Deacons lists on the Nairobi Securities Exchange.
Launch of 2 stores at the Kigali Heights Mall in Rwanda.
Launch of 4 stores at the Two Rivers Mall.
Launch of Reebok (Under the Adidas Franchise)
Launch of 2 stores at the Hub.
Store footprint – 38 stores by the end of the year.